The Variable System ({})
In the Sequence Editor, you will find preselected variables displayed in blue with {}.
Standard Variables:
{{firstName}}: "John"
{{companyName}}: "Acme Corp"
{{city}}: "New York"
Email Signatures
You do not need to type your name at the bottom of the email editor.
The Variable: Insert {{email_signature}} at the bottom of your script.
How it works: When SendScale rotates through your accounts (e.g., sending from [email protected] then [email protected]), it dynamically pulls the unique signature configured in that specific Account's settings.
Benefit: Allows one campaign to be sent by 10 different people with correct contact info for each.
Preview & Test
Before launching:
Click the "Eye" icon (Preview) in the editor.
Select a Lead: Choose a specific lead from your list.
Verify: Check that {{companyName}} is resolving correctly (e.g., not "Acme Corp, Inc." but just "Acme Corp" if you cleaned your data).
Send Test: Click the "Paper Plane" icon to send a live test to your own inbox to check formatting on mobile and desktop.