The "Schedule" Tab Explained
SendScale allows you to create highly specific sending windows. This prevents your "US East Coast" campaign from emailing prospects at 3:00 AM.
1. Time Zone Selection
At the top of the Schedule card, you will see a dropdown for Timezone.
Default: Often defaults to your account's local time.
Strategy: Always set this to the prospect's local time. If you are targeting California from New York, set it to Pacific Time (US & Canada). This ensures your "9 AM" start time is actually 9 AM for them, not 6 AM.
2. The Sending Window (The Slider)
You will see a green/blue bar representing the 24-hour day.
Start Time: Drag the left handle. We recommend 9:00 AM or 10:00 AM to avoid the early morning "purge" where executives mass-delete overnight spam.
End Time: Drag the right handle. We recommend 5:00 PM or 6:00 PM.
Visual Aid: The bar visually shows the "Active sending window" duration (e.g., "8h").
3. Active Days (Day Parting)
Below the slider are buttons for Mon, Tue, Wed, Thu, Fri, Sat, Sun.
Blue: Active.
White: Inactive.
Best Practice: For B2B sales, keep Sat and Sun unselected. Weekend emails often have lower open rates and higher spam complaint rates as they intrude on personal time.
Advanced: Multiple Schedules
You can create multiple schedules for complex campaigns (e.g., "Morning Shift" and "Afternoon Shift").
Click "+ Add Schedule".
Configure a second window.
SendScale will view these as "OR" conditions. It will send if the current time matches Schedule A OR Schedule B.